Which is the
best to submit to? The largest of all is Google with growing
market share! It can take 6 months to get a site listing in Google -
longer if you don't know how their algorithm works. The sites offering
Free listings are fast disappearing so your money has to be well spent
and not wasted.
Without paying
the fee a non profit site may get into Yahoo within 3 months to 1 year. There
are thousands of search engines and search portals available. Of
these there are probably
about 10 that provide 85% of Internet searches so most can be ignored.
Some search engines are industry related so we would only submit to them
if it was appropriate for your business. IGNORE any of the 'submit
your site to 1000's of search engines for free' adds as they infrequently
work and may get you banned from the search engines, some are a ploy to
get your email address and offer you a paid for service that is better!
Search engines do not like these multi submission sites and take steps
to stop them from making submissions such as giving a false OK message! We
offer tactical search engine registration - different industries require
different strategies.
Web site registration with
directories. Just one little tip for you if you
decide to enter the search engine web site registration yourself. Ignore
the search engines until you are first listed on the directories.
Why? It will improve your ranking with the search engines! There are lots
of other little tips available but we want you to use us instead of attempting
to do it yourself. Web site registration can take about 10-20 mins per search
engine or directory and with some you need to register each page of
your web site separately.
The don'ts of web site
registration? Never submit your site to any search
engine more than once per month. And if you are submitting each
page separately, never
do this more than once per month. Directories will ban any person
entering their web site registration into an unrelated regional
category or submitting duplicate entries. Other search engines have
removed people registering their site too often. Meta tag design
is for some search engines the main factor in your ranking highly.
The frequency and repetition of keywords is critical in your Meta
tags. To illustrate, on 1 search engine we monitored in 2002
3 repetitions
gave better listings, in 2003 2 repetitions worked more effectively
with a maximum 7 word title, then in 2004 0 repetitions
of keywords and lower keyword density were needed to achieve the
same results. Those failing to update these factors saw a dramatic
decrease in their web site traffic. In 2006 (things have changed
again but we are not going to give away our research here.) There
are quite a few don'ts so web site registration is best left to
people who know what they are doing!
The Do's of web site
registration? Only submit a web site for registration
when it is completely finished. Some directories will not even consider a
site that has a broken link or appears to be unfinished. We will check
a site before it is registered with a search engine. Submitting your site
in the week is better than doing it at the weekend as some search engine
close down or ignore their web site registration submissions.
Make sure it
works! If a site is submitted to a search
engine like Yahoo ® and it contains broken links or links that misdirect
a person or the site is not finished they will refuse to list it.
If you paid them £199 for express submission you have lost your
money and may as well have set light to it. We check your site
thoroughly before we submit it to the search engines to ensure
that this does not happen to you.
How do we get a high
ranking? With fairy magic! We have taken hundreds
of hours analysing the search engines and looking at the high ranking
sites and we know what must be done to obtain a high listing for
each of the major search engines. We do not divulge our secrets
- if you want a high ranking site then you should come to us and
ask us to be working for you. Strangely enough for many industries
most people skip over the number 1 listing so it's best to be near to
the top and certainly on the first page. We can advise on an existing
web site or even re-design it for you to obtain a higher ranking.
Another option is to design a stand alone site for you that is optimised
for the search engines and then it will encourage visitors to go
to your web site.
Why should you use
us? We have extensive knowledge of the search
engines and we know how to exploit them for high search engine ranking. We
will monitor your site each month and advise you of any changes necessary. Go
to our
prices for
an offer you cannot refuse.
*Calls to our 0845 number cost 5p per call plus 5p per minute after the first minute, plus your your phone company's access charge. Call charges are applied per second. We are happy to call you straight back if you email us. E&OE